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Semester 3: Data Science and Analytics

  • Introduction: Data science and big data, data science process, ecosystem, machine learning

    Data Science and Big Data
    • Introduction to Data Science

      Data science combines statistics, computer science, and domain knowledge to extract insights from data. It encompasses a variety of techniques suited for handling big data and the challenges that come with it.

    • Understanding Big Data

      Big data refers to extremely large datasets that require advanced tools and techniques for processing and analysis. Characteristics include volume, velocity, variety, veracity, and value.

    • Data Science Process

      The data science process typically follows steps such as data collection, data cleaning, exploratory data analysis, model building, and deployment. Each step is crucial for deriving actionable insights.

    • Ecosystem of Data Science

      The data science ecosystem includes programming languages, tools, frameworks, and libraries. Popular languages include Python and R, while tools like Hadoop and Spark facilitate big data processing.

    • Machine Learning in Data Science

      Machine learning involves algorithms that enable computers to learn from and make predictions based on data. It plays a vital role in data science by automating the analysis and providing deeper insights.

  • Basics of Data Analytics: Data analytics life cycle, advanced data analytics, technology and tools

    Basics of Data Analytics
    • Introduction to Data Analytics

      Data analytics involves the processes of collecting, transforming, analyzing, and interpreting data to uncover meaningful information. It serves different purposes including decision-making and gaining competitive advantages.

    • Data Analytics Life Cycle

      The data analytics life cycle consists of several stages: defining the problem, data collection, data cleaning, data exploration and analysis, data modeling, and communicating results. Each stage is crucial for ensuring reliable outcomes.

    • Types of Data Analytics

      There are four main types of data analytics: descriptive, diagnostic, predictive, and prescriptive analytics. Descriptive analytics focuses on summarizing past data, while predictive analytics uses historical data to forecast future outcomes.

    • Advanced Data Analytics Techniques

      Advanced techniques include machine learning, deep learning, and natural language processing. These techniques allow for more complex analysis and insights, facilitating better predictions and automation of decisions.

    • Technologies and Tools for Data Analytics

      Common tools include programming languages such as Python and R, data visualization tools like Tableau, and big data technologies like Hadoop and Spark. Each tool serves unique functions within different stages of the analytics process.

    • Challenges in Data Analytics

      Key challenges include data quality, integration of disparate data sources, compliance with regulations, and the need for skilled personnel. Addressing these challenges is essential for successful data analytics initiatives.

  • Data Analytics using R: GUI, data import/export, attribute and data types, descriptive statistics, exploratory data analysis, visualization

    Data Analytics using R
    • Graphical User Interface (GUI)

      R provides several GUI tools such as RStudio that offer user-friendly environments for programming. GUIs facilitate data analysis process through menus and dialog boxes, reducing the need for command-line coding.

    • Data Import/Export

      R supports various formats for data import and export including CSV, Excel, and databases. Functions like read.csv() and write.csv() are commonly used for these tasks.

    • Attribute and Data Types

      R has different data types including numeric, character, factor, and logical. Understanding how to manipulate these data types is crucial for effective data analysis.

    • Descriptive Statistics

      Descriptive statistics help summarize data. Key functions include mean(), median(), sd(), summary(), and table(), which provide insights into data distributions.

    • Exploratory Data Analysis (EDA)

      EDA is a critical process in analyzing data sets to summarize their main characteristics, often using visual methods. Key functions include str(), head(), and plot().

    • Visualization

      R offers various visualization libraries like ggplot2 and lattice. These tools allow for creating detailed visual representations of data, aiding in the interpretation of complex data sets.

  • Clustering: K-means, classification, decision trees, Bayes theorem, Naive Bayes classifier

    Clustering and Classification in Data Science
    • Clustering

      Clustering is an unsupervised learning technique used to group similar data points together. The goal is to partition the dataset into distinct clusters based on certain features. Common clustering algorithms include K-means, Hierarchical clustering, and DBSCAN.

    • K-means Clustering

      K-means is one of the simplest and most popular clustering algorithms. It operates by defining 'k' centroids and assigning each data point to the nearest centroid. The centroids are then recalculated until the assignments no longer change, resulting in stable cluster formations.

    • Classification

      Classification is a supervised learning task where the goal is to assign a label to data points based on training data. It involves predicting the category of new observations based on the learned model from the training dataset.

    • Decision Trees

      Decision Trees are a popular classification technique that split the dataset into subsets based on the value of input features. Each internal node represents a feature, each branch represents a decision rule, and each leaf node represents an outcome.

    • Bayes Theorem

      Bayes Theorem provides a way to update the probability estimate for a hypothesis as new evidence is introduced. It is foundational in probability theory and is used extensively in statistical inference.

    • Naive Bayes Classifier

      The Naive Bayes classifier is a simple yet effective classification algorithm based on Bayes Theorem. It assumes that the features are independent given the class label, hence the term 'naive'. It is commonly used for text classification tasks such as spam detection.

  • Artificial Intelligence: Machine learning, deep learning, clustering, association rules, regression methods

    Artificial Intelligence
    • Machine Learning

      Machine learning is a subset of AI that uses algorithms to analyze data, learn from it, and make predictions or decisions based on the data. It includes supervised learning, unsupervised learning, and reinforcement learning.

    • Deep Learning

      Deep learning is a specialized area of machine learning that involves neural networks with many layers. It is particularly effective for tasks such as image and speech recognition, where large datasets are available.

    • Clustering

      Clustering is an unsupervised learning technique used to group similar data points together. Algorithms like K-means and hierarchical clustering are commonly used to identify patterns in data without prior labels.

    • Association Rules

      Association rules are used to discover interesting relationships between variables in large datasets. They are often used in market basket analysis, where the goal is to identify products that are frequently purchased together.

    • Regression Methods

      Regression methods are used for predicting a continuous outcome variable based on one or more predictor variables. Common techniques include linear regression, polynomial regression, and logistic regression.

  • Contemporary Issues: Expert lectures, online seminars, webinars

    Contemporary Issues in Data Science and Analytics
    • Importance of Data Science in Modern Society

      Data Science plays a crucial role in various sectors, helping organizations make informed decisions based on data-driven insights. It influences business strategies, healthcare advancements, and governmental policies.

    • Emergence of Online Learning Platforms

      The rise of online learning platforms has made data science education accessible to a wider audience. Professionals can attend expert lectures and webinars from anywhere in the world, enhancing skill development.

    • Ethical Considerations in Data Science

      As data science continues to evolve, ethical challenges arise. Issues such as data privacy, algorithmic bias, and transparency need to be addressed to ensure responsible use of data.

    • Real-World Applications of Data Analytics

      Data analytics is applied in numerous fields, including finance for fraud detection, marketing for customer segmentation, and logistics for supply chain optimization, demonstrating its versatility.

    • Future Trends in Data Science

      Emerging technologies such as artificial intelligence, machine learning, and big data are shaping the future of data science. Understanding these trends is vital for staying relevant in the field.

Data Science and Analytics

M.Sc Computer Science

Core X

3

Periyar University

23PCSC10

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